Sargento
We partnered with Director John Stalberg to bring Sargento’s backyard entertaining campaign to life. The concept centered around creating branded content that showcased how people use Sargento products to elevate everyday meals, especially in a casual, outdoor setting. From lighting to location, every element was designed to evoke a warm, inviting backyard spread that felt aspirational yet approachable.
Our team provided full production services from pre-production through final delivery, working closely with agency and brand stakeholders to ensure the content reflected Sargento’s values and aesthetic. The final pieces were distributed across digital and internal channels to highlight the role of food in creating memorable, shareable moments.
